Programmatic Marketing Explained P1 Programmatic marketing is widely touted to be digital advertising's future. But how is it defined and what opportunities does it offer? Programmatic marketing is viewed as the future of online advertising, with Google targeting 60% of total digital advertising budgets being spent next year on Programmatic. Forrester reports that over the next [...]
Programmatic Marketing Explained P2 However, the opportunities prove much greater to you than just enjoying more ease and flexibility in ad buying. Since programmatic marketing involves bids arranged for each person accessing a site, individuals can get targeted more extensively than was previously possible. With the use of customer data, programmatic technology is able to identify [...]
How to Update Your Website While Avoiding A New York SEO Disaster If your competitor has a great website, but yours doesn't look so good and the content on your site is out of date, then it's important that you plan carefully. The site that you have right now has built up a lot of [...]
Watch Out For The Dreaded New York SEO Poacher Though you may not have heard the term before, an SEO poacher has likely already gotten in touch with you or will very shortly. These poachers are out to con you, make no mistake. They have no concern about your SEO standing or establishing a positive [...]
Essential Elements Of A Perfect Landing Page Design Being a search engine optimization specialist, I fully appreciate the importance of a landing page. For starters, it plays a critical role in generating the best search metrics in a timely fashion. This is very important, more so when you consider the fact that Google seized providing [...]
The #1 Digital Marketing Company In New York Explains The Meaning Of Conversion Rate Optimization In 2018 What is significant about Conversion Rate Optimization in 2018 for marketers? Among marketers, one of the hottest topics these days is conversion rate optimization (CRO), with lots of debate occurring on the subject of best practices and strategies. [...]
7 Reasons Why Your Company Needs SEO Services From A Top Digital Marketing Agency In New York There are lots of reasons why you should invest in organic SEO for your business. In this article, we will be discussing seven of the best reasons why you should be investing in SEO or digital marketing for [...]
How To Develop A Social Media Advertising Strategy Plan And Develop Your Topics When it comes to using social media and digital marketing NYC, one of the initial biggest mistakes is assuming you will just posts when something comes up. The problem with approaching things that way is either you think of something while you [...]
NYC Digital Marketing Expert: 5 Steps To Incorporating Livestreaming Into Your Content Strategy 1. Should you live stream for digital marketing purposes? Before you start experimenting with live streaming, you need to first seriously think about how it can fit into your content and video goals. When live streaming is considered within a broader context that [...]
What Is SEO And Why Would A Person Need It For Their Company In NYC? Search engine optimization, more commonly known as SEO, is the procedure whereby a website is optimized so that it performs more effectively in an organic search. Ranking highly for search terms, known as keywords, will increase the visibility of the [...]