2017 Brings A New Era For Internet Marketing In New York City
Many small businesses and startup companies in NYC are trying to gain traction on Google. Although many of them may be facing enormous amounts of competition from established, large businesses, they actually have an edge over them, if they use it properly. When search engine optimization (SEO) is used to your advantage, it can put you out in the lead and drive an incredible amount of traffic to your website.
Using a local SEO NYC service allows you to get your business in front of an amazing amount of people and lets them know that you are there for their needs. This is especially beneficial for small business websites because Google will show you favor through the local search results. In fact, when your website shows up under those results, you will have multiple chances of grabbing someone’s attention. You will show up in the search results but you can also be found on the Google maps as well.
Taking a look at a hypothetical example will show you the power of local SEO. Let’s consider that you own a small plumbing business in your local town. When someone is looking for a company to repair a leak at their home, they might pick up their smartphone and type in “plumbing repair” into the search box. They will choose the plumber they hire based on the top results. If your company is not ranked well in the top 3 positions and on the maps results, you are really leaving a lot of money on the table. After all, if they don’t find you, they are finding your competition.
There is a significant difference when you compare a local SEO campaign and a regular SEO campaign. In fact, there are a number of factors that we will consider, and they will make a difference in how your business is ranked. In addition, it is important to choose an SEO company in NYC that is going to implement the proper steps in order to get your business ranked properly. Using local SEO is a very important part of growing your business and in getting massive amounts of targetted traffic to your website. You will see the difference in the bottom line.
The following are some of the considerations for ranking in Local SEO.
First of all, you need to have a “Google My Business” page. This allows you to have your business and many key points about it listed in the search engine results. Links to your website also play a part, as do social media signals and even reviews from your customers. There are also some on-page factors, such as keywords, social signals, and personalized, high-quality content. All of these factors come together to give you the best chance of being seen in the search engines.
Many New York businesses are finding local SEO to be the key to outperforming the competition. It allows your business to climb in the search engine results and in turn, to achieve your business goals.
You can use our web design and full-service digital marketing agency to help with your rankings. We have helped many small and medium-sized businesses to achieve great results. It doesn’t matter what type of small business you operate, Google can send you a ton of traffic and we hold the key to turning that traffic on.